BMW CE 02 Price Cut: The premium electric two-wheeler space in India has witnessed an unexpected shake-up, as the BMW CE 02 has suddenly become far more attainable than ever before. Known for its bold design, urban-focused performance, and premium branding, the CE 02 was earlier positioned as a niche lifestyle product with a steep price tag. However, with select dealerships now offering massive discounts, this futuristic electric scooter is drawing fresh interest from buyers who may have previously found it out of reach.
BMW CE 02 Price Cut Details at a Glance
At select BMW Motorrad outlets, the following discounted prices are being offered (subject to stock availability):
- Standard Variant
- Available for ₹2.50 lakh (on-road) at select dealerships in Mumbai
- Highline Variant
- Available for ₹3.00 lakh (on-road) at select dealerships in Bengaluru
These prices reflect a discount of approximately ₹2.40 lakh on both trims compared to their original on-road pricing, which ranged between ₹4.98 lakh and ₹5.52 lakh.
Important Note on Availability
- The discount is dealership-specific, not an official BMW Motorrad announcement
- Prices vary by city and stock availability
- Limited units are available under this offer
- Buyers are advised to contact their nearest BMW Motorrad dealership for exact pricing and confirmation
BMW CE 02 Battery, Motor & Performance
Despite the sharp price reduction, the BMW CE 02 continues to offer premium engineering and performance. Key mechanical highlights include:
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- Battery Pack
- Two lithium-ion battery modules
- Combined capacity: 3.92 kWh
- Electric Motor
- Peak power output: 11 kW
- Peak torque: 55 Nm
- Performance Figures
- 0–50 km/h in just 3 seconds
- Top speed: 95 km/h
- Claimed Range
- Up to 108 km on a single charge (IDC cycle)
These specifications make the CE 02 a quick and engaging urban electric scooter, designed primarily for city use.
Made in India: Manufacturing Details
The BMW CE 02 is manufactured in India at TVS Motor Company’s Hosur plant, located near Bengaluru. This local production plays a key role in reducing costs and improving availability while maintaining BMW’s quality standards.
What’s Special About the Highline Variant?
The Highline trim, now priced at ₹3 lakh on-road at select outlets, adds several premium visual and comfort upgrades:
- Gold anodised USD front forks
- Distinctive teal graphics
- Tri-colour seat upholstery
- Heated grips
- Integrated smartphone holder
These features give the CE 02 a more premium and youthful character, setting it apart from conventional electric scooters.
How the Discount Changes Market Positioning
At its new discounted price, the BMW CE 02 competes more closely with premium electric scooters such as:
- Ather 450 Apex
- TVS X Electric Scooter
In fact, with prices starting at ₹2.50 lakh on-road, the CE 02 now undercuts the TVS X and comes surprisingly close to top-end variants of Ather scooters—while still offering the BMW badge and premium design language.
Why the BMW CE 02 Is Now a Strong Value Proposition
With the current discounts applied, the CE 02 stands out for several reasons:
- Most affordable BMW two-wheeler in India
- Unique minimalist design with premium build quality
- Strong city-focused performance
- Respectable real-world electric range
- Backed by BMW Motorrad engineering
- Made in India, ensuring easier service support
At these prices, the CE 02 transitions from a niche lifestyle product to a compelling premium urban EV choice.
Final Verdict
The ₹2.40 lakh price slash has dramatically improved the value proposition of the BMW CE 02. While availability is limited and region-specific, buyers who manage to secure one at the discounted price will be getting a premium electric scooter with distinctive styling, strong performance, and BMW branding at an unprecedented cost.
